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Press Release 21 January 2008
Deal Group Media plc
("DGM" or "the Group")
DGM wins contract with Citibank Asia
Trading update
Deal Group Media plc (AIM: DGM), an independent online marketing group, today
announces that it has won a contract to become the only approved digital media agency for
Citibank Asia's credit card business line. The contract encompasses digital media planning
and buying strategy in addition to execution, and is the first client for the Group's new
business unit, Deploy Digital, "Deploy".
Deploy will support Citibank's' online customer acquisition strategy which is
targeting 10% of all new credit card customers to be delivered through the Internet. A key
component of remuneration is delivery of agreed objectives, which ties in with the Groups
performance based delivery ethos.
Adrian Moss, Chief Executive of DGM, said: "This is the first contract with a
major brand we have won in Asia where we are working as a more complete digital media
agency in addition to our existing business units. We have a proven track record of
delivering customers to clients and are very excited about the prospects of this contract.
The Group is currently in discussions with other major brands in Asia to provide a similar
offering."
Trading update
Following the recent disposal of a majority stake of the UK business to Isco
Technical Services Ltd ("ITS") for £1.5 million, the Group can provide the
following update:
£1 million from the proceeds of the sale were received before the financial year
end of 31 December 2007 with a further £500,000 due to be received no later than 31
January 2008.
This cash inflow satisfies the Groups working capital and current investment
plans.
In addition, the transaction has created two important drivers of cost savings for
the Group. First, technology costs have been materially reduced and have in effect been
outsourced. Secondly, due to the refocus on Asia, UK-based central costs have also been
significantly reduced, the benefits of which will accrue over 2008.
Results for 2007, as previously stated, are expected to be in line with the
Board's earlier announcements showing a reduced post-tax loss relative to that experienced
in 2006, before account is taken of the impact of the recent UK disposal.
Unaudited 2007 trading results demonstrate good underlying growth in overseas
operations. The UK based business showed a profitable contribution for the period although
at deteriorating levels relative to prior periods.
Adrian Moss commented: "The Group can now focus purely on the Asia Pacific
region and the benefits of this can already be seen. Customer concentration continues to
be reduced and a number of new clients have been added across all the territories DGM
operates in. We remain confident that the Group will return to positive cash flow in H1
2008 and that DGM will return to a profitable position during 2008."
Ends-
For further information, please contact:
Deal Group Media plc Adrian Moss, CEO
Evolution Securities Limited
Tom Price, Corporate Finance Tel: +44 (0) 20 7071 4300
Jeremy Ellis, Corporate Finance
www.uk.evosecurities.com
Abchurch Communications
Ariane Comstive/Franziska Boehnke Tel: +44 (0) 20 7398 7700
franziska.boehnke@abchurch-group.com www.abchurch-group.com
END
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